ALL EVENTS

E-Comm UAE: Summer Trends to Peak Season Plans

Attendance by invitation only. Spots are limited.
Venue: TODA (Theatre of Digital Art), Madinat Jumeirah — an immersive space for a refreshing morning gathering.
Sunday,
August 3, 2025
10:30 AM
Offline
Community Meetup
Dubai
Summer may feel slow for some, but for smart e-commerce leaders, it’s the perfect moment to strategize, optimize, and get ahead of Q4.
Join us for an exclusive Sunday morning meetup that brings together the UAE’s most dynamic e-commerce professionals: from digitally driven beauty retailers and platform leaders to fast-scaling e-commerce founders. We’ll exchange insights, practical tools, and regional case studies to help you bridge the quiet summer with a winning Q4 plan.
Why Attend?
This event is tailor-made for:
Marketplace sellers, D2C brands, manufacturers, online retailers, food & product producers, entrepreneurs entering e-commerce, and offline businesses ready to digitize.
Vera Romazanova
Co-founder & Head of the
MENA E-Commerce Community
Kickstarting the morning with key updates from the region’s leading e-commerce community, including new initiatives, and a special thank-you to the partners supporting our mission.
Opening Remarks: Community Highlights & Partner Recognition
Discover how one of the region’s most iconic beauty brands uses seasonality, shopper psychology, and campaign rhythm to increase basket size and loyalty across channels.
Topic: From Summer to Gifting Peaks: How Bath & Body Works Drives Omnichannel Growth
Gloria Daryanavard
Senior Online Trading Manager @ Bath & Body Works MENA
/ Alshaya Group

Agenda

Elena Seranova, PhD
 Founder & CEO @ NMN Bio, a longevity-focused supplement brand
An in-depth look at cohort-based decision-making for e-commerce: pricing, profitability, cash flow, and growth tactics. Ideal for founders preparing inventory and ad spend for the peak season.
Topic: Customer Cohort Profitability Ahead of Q4
Prateek Bali
BD & Strategic Partnerships EMEA
@ WhatsApp / Meta
Learn how brands across the region are turning conversations into conversions using WhatsApp for seamless sales journeys and personalized support.
Topic: WhatsApp
as a Sales & Support Channel
Vera Romazanova
Co-founder & Head of the
MENA E-Commerce Community
Kickstarting the morning with key updates from the region’s leading e-commerce community, including new initiatives, and a special thank-you to the partners supporting our mission.
Opening Remarks: Community Highlights & Partner Recognition
Discover how one of the region’s most iconic beauty brands uses seasonality, shopper psychology, and campaign rhythm to increase basket size and loyalty across channels.
Topic: From Summer to Gifting Peaks: How Bath & Body Works Drives Omnichannel Growth
Gloria Daryanavard
Senior Online Trading Manager @ Bath & Body Works MENA
/ Alshaya Group

Agenda

Elena Seranova, PhD
 Founder & CEO @ NMN Bio, a longevity-focused supplement brand
An in-depth look at cohort-based decision-making for e-commerce: pricing, profitability, cash flow, and growth tactics. Ideal for founders preparing inventory and ad spend for the peak season.
Topic: Customer Cohort Profitability Ahead of Q4
Prateek Bali
BD & Strategic Partnerships EMEA
@ WhatsApp / Meta
Learn how brands across the region are turning conversations into conversions using WhatsApp for seamless sales journeys and personalized support.
Topic: WhatsApp
as a Sales & Support Channel
Partners
TODA an exhibition space for digital art and a venue for digital theatre
OS MENA is an Odoo ERP Official Partner in the UAE
PRHub is a PR agency that features companies in tier-1 media across the MENA region and around the globe
Start your Sunday right:
Local insights from leading experts in beauty, tech, and wellness
Real strategies, numbers, and timelines to help you start preparing Q4 now
Morning format in a unique venue
Save Your Spot
Seats are limited and by invitation only. Free of charge for the Community members.

Register now to request your invitation.